Meat Recalls Up 2/3 Since 2013 is Why We Created 1 Steer™, 100% Cleaner Beef


USA Today, Sean Rossman reported January 17, 2019 -

A Study conducted by the U.S. Public Interest Research Group (PIRG) studying food recalls found meat recalls were up 2/3 from 2013-2018. The most serious meat recalls were on the rise by 83 percent, nearly doubling, since 2013.  Over the five-year period, poultry posted the most recalls (168), followed by beef (137) and pork (128). 

The group claims the numbers prove more could be done to protect the public against contaminations such as E. coli and salmonella. The U.S. Centers for Disease Control and Prevention estimates 48 million people get sick, 128,000 are hospitalized and 3,000 die from foodborne disease each year in the USA.

"We need to be looking for these farm-to-fork preventative solutions that are logical," said Adam Garber, PIRG's consumer watchdog. "By doing that, we can protect people's health."

This is why we created Nurture Ranch 1 Steer™ and 1 Cow™ Grass Fed Beef

All beef in a grocery store, with the exception of Nurture Ranch, is mass processed, mixing and crossing parts of protein from multiple sources. A one pound pack of ground beef could be from 30 to more than 100 different sources from all over the world.

85% of all grass fed beef in the grocery store comes from imported sources but is most often labeled product of USA. The beef industry lobbied Washington and won the right to label all meat as a product of USA, as long as it passes through a USDA facility. That means beef that is being processed in another country and reprocessed in the US, is being labeled as a product of the USA.

Meat from foreign countries have strains of foreign bacteria that are different from the country they are imported to. Mixing and grinding meat sources together, elevates bacteria levels.

Nurture Ranch 1 Steer™ and 1 Cow™ beef is processed one at time and proven in independent lab tests to be more than 100% cleaner than industry standards. That means Nurture Ranch’s 1 Steer™ and 1 Cow™ Grass Fed Beef potential for bacteria would have to increase by more than 100% to come close to industry standards.

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Nurture Tracker® code on every pack provides access to the nurturing history of 1 Steer™ or 1 Cow™ from birth to harvest. No other meat in the world goes to this length to assure a deliciously clean and transparent experience, because the beef industry is based on optimizing costs through global mass production.

We didn’t create Nurture Ranch® to cut costs at the expense of nutrition. We created it because our loved ones are dependent upon clean food. And if you think about, really, everyone is dependent upon clean food.